Sources
Sources shows the web pages AI answers are built from, and the ones that don't mention you yet.
What you'll get from this page
- See which sites shape the answers in your category.
- Find the gaps worth getting listed on, highest score first.
- Know how to get onto each kind of site.
Why sources matter
AI answers repeat what the pages they read say. If the pages behind an answer don't mention you, the answer is unlikely to either. Sources shows those pages, so you know where to show up.
- g2.com6×Missing
- pcmag.com5×Missing
- hubspot.com4×Missing
- mailchimp.com4×Missing
- zapier.com3×Missing
- techradar.com3×Missing
The headline numbers
- Pages cited
- Distinct pages the answers in this range were built from, and the total citations.
- Sites
- Distinct websites behind those pages.
- Sites on your side
- Cited sites (not yours, not a rival's) where your brand appears.
- Your citation rank
- Where your own website ranks among all cited sites, by how often it was cited.
What AI reads, by kind of site
The What AI reads card groups citations by kind of site. The kind tells you how to get on it:
| Kind | How to get on it |
|---|---|
| Review site | Ask customers for reviews and complete your profile. |
| Community | Answer real threads helpfully and say who you are. |
| List / comparison | Pitch the author to add you, with a reason to include you. |
| Reference | Make sure your facts there are complete and correct. |
| Other website | Reach out with something useful to their readers. |
| Competitor site | A rival's own page. You can't get listed there; publish a better answer of your own. |
| Your site | Your own pages. Keep them clear and current. |
The sources table
Three tabs: Sites, Pages and Gaps. Filter by Your site, Mention you, Competitor sites or Gaps, or search. Expand a site to see its pages and the prompts that used them. Export downloads the current tab as a CSV file.
Each row carries a tag: Your site, Competitor, Mentions you or Gap. A gap is a cited site that isn't yours or a rival's and doesn't mention you yet.
What moved
What moved compares the latest scan with the one before. Tabs: Most cited, New, Gaining, Steady, Slipping and Dropped. It needs at least two scans of the brand.
Common questions
Is a citation the same as a link to my site?
No. A citation means the answer used that page as a source. It doesn't mean anyone clicked it, and the page may not link to you.
How do you know if a page mentions me?
We check the text the search returned for that page for your brand name. A page that mentions you only in an image or deep in a long page can be missed.
Is there a row limit?
No. You see every cited site and page.
See also
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